How long does it take to set up Xplainr?

Most teams are up and running in under 5 minutes. Simply connect your marketing channels using OAuth (no API keys needed), and you'll see your first AI-generated insight immediately. There's no complex configuration or data mapping required.

Absolutely. We use bank-level 256-bit AES encryption for all data in transit and at rest. We never store your raw marketing data, only the aggregated metrics needed to generate insights. Our platform is built with enterprise-grade security practices, and we never sell or share your data.

Which marketing platforms do you integrate with?

We currently support Google Analytics 4, Google Ads, Google Search Console, Meta Ads (Facebook & Instagram), and LinkedIn Ads. All integrations use secure OAuth authentication, so you never have to share passwords or API keys.

Can I try Xplainr before committing?

Yes! Start with our Free tier to connect one domain and get 5 AI insights per month, no credit card required.

What if Xplainr doesn't work for me?

No problem - all paid plans come with a 14-day free trial, and you can cancel anytime with one click. If you're not seeing value within the first two weeks, you won't be charged. We're confident you'll see ROI, but there's zero risk to try.

How is Xplainr different from Google Analytics or Looker Studio?

Those tools show charts and expect you to figure them out. Xplainr tells you what happened in plain English, explains why it happened, and recommends what to do next. Instead of building dashboards and manually hunting for patterns, you get AI-generated insights that explain anomalies, identify opportunities, and prioritize your daily actions.

Can my whole marketing team use Xplainr?

Yes! Starter plans include 3 team members, Pro plans include 10, and Enterprise plans have unlimited seats. Team members can share domains, assign action items from insights, and collaborate on priorities - all with role-based permissions.

Do I need technical skills to use Xplainr?

Not at all. Xplainr is built for marketing managers, not data scientists. You can ask Aria (our AI assistant) questions in plain English like 'Why did my conversion rate drop yesterday?' and get clear, actionable answers without writing any queries.

Free Template

CMO Dashboard Template

Executive-level dashboard template designed for CMOs and marketing leaders to track strategic KPIs, marketing ROI, and business impact.

Template Preview

CMO Dashboard

What's Included

Revenue & ROI

Marketing-attributed revenue, ROI, and revenue targets vs. actuals.

Pipeline & Growth

Lead generation, pipeline contribution, and growth metrics.

Channel Overview

High-level performance across all marketing channels.

Team & Resources

Team capacity, key initiatives, and resource allocation.

How to Use This Template

Focus on strategic metrics - This dashboard is for high-level KPIs, not tactical details. Learn about CMO reporting best practices.
Connect to revenue - Every metric should tie back to business impact. See our guide on proving marketing value.
Update weekly or monthly - Strategic dashboards don't need daily updates. Focus on trends over time.
Add context - Numbers alone don't tell the story. Include brief commentary on key changes.

Download Template

Executive-ready format
Strategic KPI focus
Board presentation ready

Automate your CMO dashboard

Get a live, always-updated executive dashboard with AI-generated insights.

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Frequently Asked Questions

What metrics should a CMO dashboard include?

A CMO dashboard should focus on strategic KPIs: revenue attributed to marketing, customer acquisition cost (CAC), marketing ROI, pipeline contribution, brand awareness metrics, and channel performance summaries. Avoid granular tactical metrics.

How often should a CMO review the dashboard?

Most CMOs review their strategic dashboard weekly for trends and monthly for deeper analysis. Real-time alerts should be set up for significant anomalies that require immediate attention.

Can I connect this to live data?

The template is designed as a static reporting format. For live, connected dashboards with automatic updates, consider using Xplainr which connects to all your data sources.