How long does it take to set up Xplainr?

Most teams are up and running in under 5 minutes. Simply connect your marketing channels using OAuth (no API keys needed), and you'll see your first AI-generated insight immediately. There's no complex configuration or data mapping required.

Absolutely. We use bank-level 256-bit AES encryption for all data in transit and at rest. We never store your raw marketing data, only the aggregated metrics needed to generate insights. Our platform is built with enterprise-grade security practices, and we never sell or share your data.

Which marketing platforms do you integrate with?

We currently support Google Analytics 4, Google Ads, Google Search Console, Meta Ads (Facebook & Instagram), and LinkedIn Ads. All integrations use secure OAuth authentication, so you never have to share passwords or API keys.

Can I try Xplainr before committing?

Yes! Start with our Free tier to connect one domain and get 5 AI insights per month, no credit card required.

What if Xplainr doesn't work for me?

No problem - all paid plans come with a 14-day free trial, and you can cancel anytime with one click. If you're not seeing value within the first two weeks, you won't be charged. We're confident you'll see ROI, but there's zero risk to try.

How is Xplainr different from Google Analytics or Looker Studio?

Those tools show charts and expect you to figure them out. Xplainr tells you what happened in plain English, explains why it happened, and recommends what to do next. Instead of building dashboards and manually hunting for patterns, you get AI-generated insights that explain anomalies, identify opportunities, and prioritize your daily actions.

Can my whole marketing team use Xplainr?

Yes! Starter plans include 3 team members, Pro plans include 10, and Enterprise plans have unlimited seats. Team members can share domains, assign action items from insights, and collaborate on priorities - all with role-based permissions.

Do I need technical skills to use Xplainr?

Not at all. Xplainr is built for marketing managers, not data scientists. You can ask Aria (our AI assistant) questions in plain English like 'Why did my conversion rate drop yesterday?' and get clear, actionable answers without writing any queries.

Free Template

Campaign Post-Mortem Template

Analyze campaign performance systematically with this post-mortem template. Capture learnings, identify improvements, and drive continuous optimization.

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Campaign Post-Mortem

What's Included

Campaign Overview

Objectives, timeline, budget, and target audience summary.

Performance Analysis

KPIs vs. goals, channel performance, and ROI breakdown.

Lessons Learned

What worked, what didn't, and why.

Action Items

Specific next steps with owners and deadlines.

How to Use This Template

Gather the data first - Pull all campaign metrics before the meeting. This template helps structure analysis from your key marketing KPIs.
Separate facts from opinions - Start with objective data, then discuss interpretations. This prevents confirmation bias.
Focus on learnings, not blame - The goal is improvement, not accountability. Create psychological safety for honest assessment.
End with action items - Every insight should lead to a specific, assigned next step. Learn more about testing and optimization.

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Structured analysis framework
Action item tracker
Doc & Notion formats

Auto-detect campaign issues

Get AI alerts when campaigns underperform, with automatic root cause analysis.

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Related Templates

Weekly Marketing Report

Track ongoing campaign performance weekly.

Marketing QBR Template

Quarterly review presentation template.

Competitor Analysis Template

Analyze competitor campaigns and strategies.

Frequently Asked Questions

When should I conduct a campaign post-mortem?

Conduct a post-mortem within 1-2 weeks of campaign completion while details are fresh. For ongoing campaigns, do quarterly reviews. The key is consistency - make it a standard practice.

Who should participate in a post-mortem?

Include everyone involved in the campaign: strategy, creative, media buying, analytics, and any external partners. Different perspectives reveal blind spots and create shared learning.

How do I make post-mortems actionable?

End every post-mortem with specific, assigned action items. "We should test more creatives" is too vague. "Alex will develop 3 new ad concepts by Friday" is actionable.